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Tag: Branding

How to create a successful online branding strategy

By ‘branding’, we’re talking about the distinctive features that make your business stand out, and that makes it recognizable across the board. This normally refers to the way your company markets itself to the public, and by ‘online branding strategy’, we’re more specifically talking about the way your company introduces itself to potential leads on the web. Either by the way, you promote your services or products on social media or the way you set up your own website.